Apple Logs Your iMessage Contacts, Better SEO Practices & More Reading List Highlights

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.


1. Apple logs your iMessage contacts and may share them with police

By The Intercept

Digest: Mobile

Curator: Edith Yeung

Apple records each query in which your phone calls home to see who’s in the iMessage system and who’s not. This log also includes the date and time when you entered a number, along with your IP address — which could, contrary to a 2013 Apple claim that “we do not store data related to customers’ location,” identify a customer’s location. Read More

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2. 15 Entrepreneurs Share Their Best Tips for Better SEO Practices

By Gresham Harkless

Digest: Small Business

Curators: Marc Prosser, Michael Heiligenstein

Search Engine Optimization, known as SEO, is an essential tools in any small businesses arsenal. SEO is all about making sure your website and services are seen online ahead of competitors. It’s easy in theory, of course. Yet SEO isn’t about going down a list of rules and checking off some boxes. It’s a little more complicated than that. The strategies employed in a solid SEO plan can be perplexing no matter what field you’re in. Every new week brings the latest techniques for bumping your business up in search results. Staying on top of SEO and making sure your site reflects positive SEO mechanics is a constant battle. We asked some readers to give their best SEO tips and their responses are below. Read More

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3. Why More Tech Companies Are Rethinking Their Perks

By JOE LAZAUSKAS – Fast Company

Digest: HR & Employee Experience

Curator: Philip Alexander

Interesting analysis on the nature of tech company perks and whether they make a difference. Read More

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4. 5 Tiny PR Hacks to Boost Your Startup’s Exposure

By Steve Young – Entrepreneur

Digest: Press & Storytelling

Curator: Claire Topalian

You give journalists what they need, the way they need it. When you consistently serve them, you give journalists the things they need to write their next big story (yours). Read More

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5. Inside Mattermark’s Ubiquitous Newsletter — Principles and Process

By Mattermark –

Digest: Business Development & Growth Hacking

Curator: Dmitry Kabanov

Business information researchers share a bit of wisdom on the renowned newsletter they deliver to subscribers’ inboxes each day. Read More

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