Monthly Archives

September 2018

Gamification for Businesses: Transform Dullness into Engagement

According to sociologists, monotonous and tedious tasks can negatively affect the worker’s happiness. In a search for a solution, experts have found a new strategy: gamification. Market Inspector, a digital B2B marketplace, has created an infographic that will help you understand if this strategy is a good fit for you. What is Gamification and How…

Emerging Tech Companies: It’s Not Your Uncle’s Dot Com Regulatory Environment Anymore for Privacy and Data Security

This post was originally published in The National Law Review. The Silicon Valley motto, “Move fast and break things” is alive and well in the era of Big Data, artificial intelligence and machine learning.  But moving fast can also lead to stubbed toes and worse, as recent privacy troubles at major tech leaders such as…

The Origins of Startup Culture: How the Early Success Stories Shaped the Modern State of the Tech Industry

[Part One of a Two-Part Series] In the late 1930s, two Stanford students, William Hewlett and David Packard, were inspired by their professor’s plea to turn the Bay Area into the national capital of high tech. Operating out of the cheapest property they could find — a garage in suburban Palo Alto, they started a…

Designing Your Website For A Global Audience

In today’s world, your website can and will be accessed by people from all over the world. Designing and building your website for a global audience is fundamentally important. Every good designer understands this simple truth. That being said, what does it really mean to design for a global audience? Not many websites have been…

Can You Save Money With Technology?

Technology has numerous advantages. Among the most underrated is its potential to save your business massive amounts of money. Most people dread to adopt new digital technology solutions because of the significant investment that is often required when taking the first step. Whether it is about time or money, many businesses believe it is just…

Expressing Your Business via Imagery

That old saying of “a picture is worth a thousand words” has never been truer than it is in the Instagram age. In today’s image-obsessed world, every business owner needs to think about how they can use strong design elements to visually elevate their business. Melissa Haywood, Head of Vistaprint Australia, says, “For entrepreneurs and small business owners looking to create a strong…

Top 4 Tips on Increasing Your Digital Footprint

Years ago, a simple Yellow Page’s advert would have been all that was needed to for a company’s marketing strategy. Now, the client and customer experience starts online – reinforcing the importance of a positive and influential digital footprint. Melissa Haywood, Head of Vistaprint Australia, says an early adoption of some basic strategies can help build a solid foundation…

Techstars Startup Digest: From Launch to Today

Entrepreneurs are constantly looking for new tools and possibilities to develop their businesses and enrich their knowledge. One of the ways of doing this is visiting themed events—meeting colleagues in real life, exchanging experiences, and communicating with potential investors. These are just a few things that are definitely worth finding time for. In fact, there…

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