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content

6 Ways Crowdsourcing Improves Your Digital Marketing Strategy

Creating digital marketing content takes time and manpower. Even professionals who create content constantly can feel overwhelmed by needing to create original, creative content that is interesting and relevant. If you are starting to run out of ideas, just know that it is a common problem. However, there is a solution for this problem –…

5 UX Design Mistakes That Are Killing Your Retention Rates

Mistakes happen, but a bad user experience could cost you big time. What happens when Uber doesn’t load fast enough? You open Lyft. The worst-case scenario is the users go directly to a competitor – which is why you need to make sure they are happy. But what exactly keeps your users coming back for…

Your Startup Needs SEO to Survive

Unlike Search Engine Optimization (SEO) for a traditional business, one that’s already established and plugging along, SEO for startups have a much steeper uphill climb. With no existing brand awareness yet the same sort of hurdles to clear in order to show up in search — not to mention a limited budget — startups have…

5 Methods for Improving Your Sales Funnel

Perhaps your highly-trafficked site isn’t getting adequate conversions. Or maybe customers click through your emails but fail to commit. Possibly quarterly sales goals are routinely missed. Clamping down on customer churn is a great way to keep your numbers looking good, but it’s only one part of the equation. If your business is suffering from…

How Businesses Use Instagram Stories

Create Your Own Instagram Adventure Instagram has finally passed the 1 billion user mark. It is a remarkable progress considering that just five years ago, they only had around 130 million users. It is also something that has made the marketers all over the world stand up and take notice. There are so many business…

Expressing Your Business via Imagery

That old saying of “a picture is worth a thousand words” has never been truer than it is in the Instagram age. In today’s image-obsessed world, every business owner needs to think about how they can use strong design elements to visually elevate their business. Melissa Haywood, Head of Vistaprint Australia, says, “For entrepreneurs and small business owners looking to create a strong…

Is Your Startup’s Website Losing Visitors Because of These Mistakes?

Nate Vickery is a marketing consultant and an online author mostly focused on digital marketing trends and practices for startups and SMBs. He is also the executive editor at Bizzmark Blog and an author on The Next Web. When you’re running a startup, your website traffic can be a make-it-or-break-it factor for the success of…

6 Critical Tips for Improving Your Company Website

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. It’s been almost four years since Chop Dawg has had a refresh…

SEO Tips to Maximize Ecommerce Traffic on Cyber Monday

Nate Vickery is a marketing consultant and an online author mostly focused on digital marketing trends and practices for startups and SMBs. He is also the executive editor at Bizzmark Blog and an author on The Next Web. In 2016, Cyber Monday sales hit the all-time high of $3.45 billion. So, what does this astonishing…

5 Strategies for Building Early-Stage Momentum

The following is a guest post by Kenny Kline, a serial entrepreneur. His ventures are primarily focused on media and digital marketing. You can follow him on Twitter @ThisBeKenny. Anyone who’s starting a business has no doubt been informed of this scary statistic: More than half of all startups fail to survive past year four. Unless your…

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