Tag

KPI

The Tools Your Startup Should Be Using — And Why

The following is a guest post by Danny Wong, an entrepreneur, marketer and writer. He is the co-founder of Blank Label, an award-winning luxury menswear company, and leads marketing for Receiptful, a platform to supercharge all customer interactions for eCommerce stores, and Tenfold, a seamless click-to-dial solution for high-performance sales teams. Thinking about a business idea for a new…

Is Having a Business Plan an Advantage or Disadvantage for Startups?

Nate Vickery is a business consultant mostly engaged in providing marketing advice to startups and SMBs. He is also the editor at Bizzmark Blog. It stands to reason that you need to have a plan for anything that you want to succeed in. Naturally, this rule applies to launching a startup too, but very frequently…

Important Shipping KPIs for Running an Ecommerce Business

The following is a guest post by Chris Ivester, API Product Manager at ShipStation. So you’re running an ecommerce business, but aren’t sure which shipping KPIs to track. Don’t wait until you’re making a ton of sales before implementing an efficient shipping strategy based on real data. While there are many helpful metrics to track, we’ve…

5 Strategies for Building Early-Stage Momentum

The following is a guest post by Kenny Kline, a serial entrepreneur. His ventures are primarily focused on media and digital marketing. You can follow him on Twitter @ThisBeKenny. Anyone who’s starting a business has no doubt been informed of this scary statistic: More than half of all startups fail to survive past year four. Unless your…

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