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product

The Bright Road Ahead for Influencer Marketing

The following is a guest post by Valli Vishnubhotla, an SEO professional working at AWM Network. Valli writes for Market Inspector and Greenmatch, B2B digital marketplaces in Europe. Why is influencer marketing the new trend in the digital marketing world? Various brands have been using influencers to advocate for their products to their target audience. This technique has given them high returns…

Here are the Six Principals of Customer Service

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. When we begin working with a brand new client, they’re…

Important Shipping KPIs for Running an Ecommerce Business

The following is a guest post by Chris Ivester, API Product Manager at ShipStation. So you’re running an ecommerce business, but aren’t sure which shipping KPIs to track. Don’t wait until you’re making a ton of sales before implementing an efficient shipping strategy based on real data. While there are many helpful metrics to track, we’ve…

The Riches Are in the Niches

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. About five years ago, I was doing consulting for a…

5 Strategies for Building Early-Stage Momentum

The following is a guest post by Kenny Kline, a serial entrepreneur. His ventures are primarily focused on media and digital marketing. You can follow him on Twitter @ThisBeKenny. Anyone who’s starting a business has no doubt been informed of this scary statistic: More than half of all startups fail to survive past year four. Unless your…

Is Your Idea for an App Any Good?

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. I love speaking to people that are passionate about what they are…

What to Do If You Can’t Afford to Build Your App Idea

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. I’ve written at great length about the costs of building an…

Real Talk: How Great Products Are Born

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. The best companies and products aren’t born the same way…

How to Start a Startup: From Business Idea to Your First Sale

The following is a guest post by Diana Edmundson, an SEO content specialist at Salesforce. Maybe you’ve gone out with co-workers after a long week and started brainstorming ideas for a new service or product. Or maybe you’ve always been a dreamer—keeping notes and thinking about ways to make the world different with a new…

Sales Efficiency: Data is Key to Top of Funnel Success

The following is a guest post by Courtney Buchanan. Courtney is the senior content marketing manager at Mattermark, a data intelligence tool that helps sales professionals identify the right prospects that matter most. This post originally appeared on the Mattermark blog. Sales teams are constantly looking for more efficient ways to move prospects from the top of…

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