Tag

target audience

The Bright Road Ahead for Influencer Marketing

The following is a guest post by Valli Vishnubhotla, an SEO professional working at AWM Network. Valli writes for Market Inspector and Greenmatch, B2B digital marketplaces in Europe. Why is influencer marketing the new trend in the digital marketing world? Various brands have been using influencers to advocate for their products to their target audience. This technique has given them high returns…

The Riches Are in the Niches

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. About five years ago, I was doing consulting for a…

The 5 Main Reasons Why Most Mobile App Startups Fail

The following is a guest post by Juned Ghanchi. Juned is the CMO & Co-Founder of IndianAppDevelopers, a mobile app development company with the aim of providing professional mobile solutions. Let’s start with some statistics. According to the latest reports, by the end of 2017 there will be a staggering 254 billion mobile apps. Mobile has already…

How to Profitably Advertise on Facebook for Startups

The following is a guest post by Ted Chong, who runs Ice Cube Marketing, a digital marketing agency in Singapore that helps local small businesses acquire leads from channels such as Facebook and Google.   Startups are mostly touting new products or ways of doing things. Unlike on Google where you target users by intention,…

How to Close a Sale

The following is a guest post by ChopDawg.com, an award-winning app development company that has worked with over 180+ startups and companies from all around the globe, helping them bring their web apps, mobile apps, wearable apps and software ideas to life. Follow ChopDawg.com on Twitter at @ChopDawgStudios. Interestingly enough, this topic came up recently…

Essential Tips for Defining Your USP

The following is a guest post by Innovate UK, the British government’s innovation agency. They are focused on finding British businesses and entrepreneurs who can use new science and technology to drive economic growth. Follow Innovate UK on Twitter: @innovateuk. If you’re entering into business, you’re going to need a USP. Without one, you’re not likely to…

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