Reading List Highlights: RNC, Crowdfunding Videos, Email Delivery vs. Deliverability

5 hand-picked articles from across the Startup Digest Reading Lists. Sign up to receive great weekly content on various topics from expert curators.


1. Here are the highlights from the final night of the Republican National Convention

By Colin Lecher – The Verge

Digest: Angel Investor

Curator: Berg Moe

Silicon Valley billionaire Peter Thiel said on stage at the Republican National Convention tonight that he is “proud to be gay, proud to be a Republican, but most of all, proud to be an American.” He was the first openly gay speaker at the RNC to speak about his sexuality. Read More

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2. Virtual Reality Gave Me My Brain Back

By Mark Cuban – Blog Maverick

Digest: Virtual & Augmented Reality

Curators: Kelly Vicars, Martin Ahe

Entrepreneur, investor, and Dallas Mavericks owner Mark Cuban shares his remarkable story of recovery, thanks in part to a Samsung Gear VR. Read More

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3. 6 Tips to Create a Top-Notch Crowdfunding Video

By Kendall Almerico –

Digest: Crowdfunding

Curators: Charlene Tessier, Michael Ryan Norton

One major key to crowdfunding success is by creating a good video that sells your campaign to potential donors. In fact, including a video will up your chances of success to 50 percent, according to Kickstarter. Read More

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4. These students are fixing school Chromebooks – and getting paid

By Brianna Calix – eSchool News

Digest: Education

Curators: Aurelio Jimenez Romero, Vicky Guo, Deborah Chang

In a true win-win fashion, high school students receive both a technical education and a part-time job, while districts get affordable hardware repairs. Read More

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5. Email Delivery vs. Deliverability: What’s the Difference?

By Kayla Lewkowicz – HubSpot

Digest: Small Business

Curators: Marc Prosser, Michael Heiligenstein

We spend hours planning out every detail of each campaign, crafting the perfect copy and agonizing over fonts, colors, and spacing. We talk through our personas, target audiences, and messaging. We build emails from scratch or lovingly modify templates so that we’re putting our best foot forward with our email marketing campaigns.

Making it into the inbox is one of the more ambiguous, misunderstood elements of sending great email. Marketers often mix up a key distinction: delivery vs. deliverability. Though the terms are often used interchangeably, they have very different meanings. Read More

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